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The Art of Making Memories

19/12/13 - 5:00 p.m.

Meik Wiking is the CEO of the Happiness Research Institute in Copenhagen and one of the leading experts in global happiness. Committed to understanding happiness, subjective well-being, and quality of life, Meik works with countries across the world to discover and explore global trends of life satisfaction.

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Every year, we are given a fixed number of days. Some days pass us by without leaving a trace--and some days we remember forever.

Do you remember your first kiss? Or how the first rays of the spring sun feel? Or how about the best meal you ever had? These memorable experiences are characterized by the intensity of perception, depth of feeling, or sense of profound significance causing them to stand out in our mind and involve a heightened sense of wonder and awe. But what ingredients produce these happy memories? Why is it that a piece of music, a smell or a taste can take us back to something we had forgotten? And can we learn to create happy memories and be better at holding on to them?

Combining research on happiness and mnemonics (learning techniques that aid memory retention or retrieval), Meik Wiking explores how peak experiences are made, stored, and remembered. Using data and diaries, interviews, global surveys and studies, and conducting real-life behavioural science and happiness experiments, The Art of Making Memories will answer how we can create perfect moments. Moments that will go down in history. This book will help you create more peak experiences, help you retrieve happy memories of the past, and store them for the future.